The Perfect Agent
Paul Tosello
Paul has been in Real Estate for 37 years, working as a Realtor, but in addition he owned a real estate consulting and coaching company. He has ...
Paul has been in Real Estate for 37 years, working as a Realtor, but in addition he owned a real estate consulting and coaching company. He has ...
...Will NOT tell you what you want to hear.
Key Takeaways
- A very small percentage of real estate agents sell almost all of the properties
- If sellers aren't careful, they may have bought and sold more properties than the agent they hired to sell their home
- Sellers should spend time finding out precisely what the agent will do to market their home and see stats from the agent's past marketing
- If someone is friendly, that doesn't necessarily make them good at their job
Most people talking about real estate are usually interested in many numbers. How many homes were sold? Where are prices going? Are there enough buyers for the homes on the market? Here’s a market stat that might surprise you:
93% of all transactions are done by just seven (7) percent of real estate professionals.
Whoa, what?! Are you serious?! Surprisingly it is true.
How does that affect you? Well, there’s a chance that you have sat in more closings than your agent has😲
Take Your Time to Find the Right Agent
Not all real estate agents are the same. Hiring someone that your co-worker used or picking someone that is related to you or is your friend, without properly interviewing them, could be a HUGE MISTAKE!
When you interview the agent, ask them what their plan is to market your home and see statistics to see how their past marketing performed. If you can get a few testimonials too, that would definitely be a plus.
Ask what tools they use, and what you need to do to make your home more marketable. If all you get are empty answers without concrete answers and stats, be very cautious.
Walk Away When You’re Told What You Want to Hear
Unless you’ve worked in the real estate industry for any length of time, chances are a good agent will push back - politely but firmly - against some of your expectations. If your asking price is too high for the market, they’ll tell you. If you need to work on curb appeal or staging, a good agent will tell you.
A good agent doesn’t mean a rude one. They should be able to explain clearly why they feel you need to do certain things. When it comes to pricing, a strong agent can show you the numbers and back up what they’re telling you.
They’ll also be able to show you what to do to make your home better for your the local market. You’ll walk away feeling better informed about the process and what you can expect, as well as with a more realistic picture of your home in this current market.
Real estate agents don’t get paid unless they make a sale. Agents who work with clients and customers every day, not only to sell your home but make a living in the business, know they don’t succeed unless you do.
You need a partner as you list and sell your home who wants the best outcome for you and your property. The person who doesn’t explain why they disagree with you or who agrees with everything you say without giving their own insight is looking for another listing, not a closed sale.
This may sound strange, but the person you probably want to work with most is the person who disagrees with you when you first meet.
Tired of talking only to agents who can’t explain the process, how the market works, or what you can do to improve your chances of a quicker close? I’M NOT AFRAID to tell you what I think - about your home, the market, and what it will take to sell your home for the best price.
You Deserve the Best
Your Selling Experience
Your Buying Experience
Thank you all for your help!
Colleen, Paul and Elena,
Thank you for all of your help in selling my brother’s house at 1008 Becker. Penny Farrall told me she had located a good realtor for me and she was so on target.
It is hard selling a piece of property that isn’t yours, is filled with stuff and is 2,000 miles away. You all made it so much easier.
Paul – you were spot on with the sales price and marketing. There were so many offers to choose from.
Elena – I appreciated all of your communication with me throughout the process as well as checking on the vacant house from time to time.
Colleen – we had the most interaction with each other over the last several months. I so appreciated your calm, knowledgeable approach as you guided me through the various legs of the journey.
Sincerely,
Beverly Sitton
Professionalism, Responsiveness
Paul and Colleen Tosello have exceeded our expectations of realtors in every way - in fact, over the course of our experience with them they served as so much more!
We relocated to Keller on a job transfer and chose Paul and Colleen after being referred through the Ramsey network. Almost immediately, we received a call from Paul. He spent 45 minutes on the phone with us genuinely investing in getting to know us and learning what our needs were. We were blown away by how kind and professional he was and committed to them.
We briefly explored the existing home market but ended up building. They expertly guided us through the process, gave us sound advice and made sure the build was a good investment for our family. Over the last year, Colleen has been a tireless advocate in dealing with the builder and our mortgage company.
Colleen did all that while also giving us great advice on many different questions we had about the area and other services (schools, churches, contractors, childcare, etc.). We are incredibly thankful for their professionalism and guidance - we couldn’t have done it without them!
Hands down the best realtor experience we’ve ever had in our 10 (yes, 10) moves! Highly recommend!!
Professionalism, Quality, Responsiveness, Value
Paul and Colleen were absolutely wonderful. We started our home buying process while living across the country. They both met with us numerous times when we would fly in, over zoom meetings, as well as with our builder. Colleen and Paul know the area inside and out and have helped us (and still are!!) with getting us involved in the community. Absolutely wonderful team. We highly recommend them. We consider them dear to our hearts. Thank you for everything.